Digital Marketing
for Powersports Dealers
ATVs, UTVs, and motorcycles in Google Shopping and Meta Catalog — feed infrastructure included, inventory live in 7 days.
ATVs, UTVs, and motorcycles in Google Shopping and Meta Catalog — feed infrastructure included, inventory live in 7 days.
Powersports buyers are passionate and research-intensive. They search for specific makes, models, and configurations. A buyer looking for a 2025 Polaris RZR XP 1000 isn't going to click on a generic 'powersports dealer' ad. They want to see the exact unit, the price, and where they can buy it.
Google Shopping and Meta Catalog ads make this possible — they display individual units with photos and prices directly in search results and social feeds. The problem is that most powersports dealer websites use platforms like DealerSpike that don't generate compliant product feeds.
We solve the feed problem. Our scraper pulls every unit from your website, structures it into a Google Merchant Center and Meta Commerce Manager compliant feed, and updates it daily. Your inventory shows up where buyers are already looking.
Product-level advertising that puts every ATV, UTV, and motorcycle in front of the right buyer.
Individual units with photos and prices in the Shopping carousel. Buyers searching for specific makes, models, or types see your inventory immediately. Low local Shopping competition means cost-per-click is remarkably affordable.
Dynamic product ads on Facebook and Instagram. An outdoor enthusiast scrolling their feed sees the Polaris RZR sitting in your showroom. Powersports content is inherently social — enthusiast audiences engage heavily with unit listings.
Text ads for brand/model searches and powersports category queries. Supplements Shopping by capturing searches where product listings don't appear.
Product feed infrastructure — Custom scraper pulling every unit from your website into a compliant 26-column feed, updated daily. Included in retainer.
Google Merchant Center management — Feed connected, products approved, errors resolved, and custom labels applied for campaign segmentation.
Meta Commerce Manager management — Catalog synced, products approved, and dynamic ad templates configured for retargeting and prospecting.
Multi-channel execution — Shopping, Catalog, and Search managed under one flat retainer.
Proactive reporting — Weekly updates, monthly reports, and quarterly reviews. You'll know which units are getting clicks and which are selling.
Full ownership of everything — Ad accounts, feed data, Merchant Center, Commerce Manager, audiences, and creative. All yours.